Buses Serena Mar, also known as Transportes Serena Mar, is a bus company that offers rural and intercity services, covering different routes in the north of Chile. Its first route was offered in 1992 from La Serena to Tongoy, thanks to its founder, don Rigoberto Escobar, along with two collaborators: Ariel Sánchez and Ricardo Cuellar.
Ten years later, in 2002, seeking to improve its connectivity between Ovalle and La Serena, the company Serena Mar launched a new service with minibuses that allowed them to reduce the traveling times and durations. In 2004, they also launched an intercity division that allowed them to broaden their services and destinations, reaching Ovalle, Vallenar, Huasco and Freirina.
In 2012, Serena Mar took another step unifying the IV Region with the capital of the country, which was a starting line to enter a more competitive market, launching services with high quality buses and with different seat types: Salón cama and semi cama. Finally, in 2013, the company inaugurated new services between Huasco and La Serena, and between Ovalle and Santiago.
Buses Serena Mar is a diverse transportation company, with four main divisions: Rural, intercity, special and cargo services. All these divisions are well equipped with modern facilities, very high standard service and they maintain extraordinary customer support and satisfaction.
Currently, its main destinations include cities like La Serena, Ovalle, Vallenar, Coquimbo, Santiago and Huasco.
Its headquarters are located in Coquimbo and, from Santiago, their services depart from the Terminal San Borja. In other regions their buses depart from the Terminal Rodoviario de Coquimbo, the Terminal de buses de La Serena and from the Terminal de buses de Ovalle.
Buses Serena Mar has their services available for purchase online both on their website www.serenamar.cl and on kupos.cl, where users can compare the services of more than 50 bus companies.
Serena Mar covers 75 routes (approx.) on daily basis.
Shortest route is Ovalle to La Serena
Longest route is Huasco to Santiago.
Customer support of Serena Mar is (56) 51 266 9924
Users can easily cancel Serena Mar tickets online on Serena Mar.cl. There is a 15% cancelation fees for tickets cancelled within minimum four hours before the scheduled departure. Online tickets can not be cancelled within four hours of scheduled departure.
Cheapest route is Coquimbo to Ovalle: CLP$5000
Most expensive route is Santiago to Huasco: CLP$26000.
Main routes of Serena Mar are following:
Ovalle to Coquimbo CLP$5000.0, Ovalle to La Serena CLP$5000.0, La Serena to Ovalle CLP$5000.0
The website of Serena Mar is available in: Spanish , English , Portuguese
Serena Mar Chile in spanish: - www.serenamar.cl
Serena Mar Chile in english: - No disponible
The commitment to safety of Serena Mar is reflected in the outcome of the national inspection program carried out by the Subsecretaría de Transporte. During the second semester of 2019, a period in which they were inspected 75 times, they achieved a decrease in the percentage of infractions by 4.3% compared to previous registrations, reaching 20% in total.